B2B content marketing is broken — it’s time to fix it.

Built upon dated search algorithms and the same tired playbook, content marketing has become uninspiring and frustrating to marketer and consumer alike. We’re offering a new solution.

A new era of content marketing.

Gated resources. Keyword stuffing. Blogging for the sake of blogging.

Over the past decade, we’ve witnessed the rise — and, dare we say, fall — of content marketing. The same playbook rolled out year after year. The quantity over quality. The content production for KPIs that don’t take into account who is on the receiving end of what’s actually being produced.

It’s frustrating for marketers. It’s even more so for those searching.

At The Juice, we’re on a mission to not just improve the content experience, but transform it. To flip it over, push out the search engines and spammy brands, and finally put the consumer back in the driver’s seat.

How? By connecting content consumers with the best B2B resources from trusted brands through a frictionless, privacy-controlled experience. In other words, on demand content without the forms — or follow up sales emails.

And we’re just getting started.

Meet the team.

Jonathan Gandolf

Jonathan Gandolf

Chief Executive Officer

Brett McGrath

Brett McGrath

VP, Marketing

Alaina Thompson

Alaina Thompson

Growth Marketing Manager

Eric Sendelbach

Eric Sendelbach

Chief Technology Officer

Tony Drake

Tony Drake

Senior Engineer

Kate VanLue

Kate VanLue

Director of Sales

Kat Locascio

Kat Locascio

Customer Success Manager

John Hansen

John Hansen

Senior Product Designer

Our trusted advisors.

Sangram Vajre

Sangram Vajre

Author & Co-Founder of Terminus

High Alpha

High Alpha

Venture Studio & Co-Founder

Scott Kraege

Scott Kraege

Managing Director, Techstars

Our operating principles.

We’ll be honest. This section of the site was reserved for core values. Rather than arbitrarily prescribing them from the start, we believe in hiring A+ talent first — with the understanding that core values will reveal themselves naturally as the dream team grows.

In the meantime, we’re focusing on operating principles that guide our decisions as we spread our wings. If this sounds like you, check out our open positions.

View open opportunities

Prioritize authenticity

From job titles and years of experience to interests and areas of expertise, get analytics that help you understand what content resonates with your target audience.

Learn from failures

Our biggest threat isn’t making mistakes, it’s lack of innovation. We’re moving fast and learning faster. Don’t be afraid to take on big challenges. If we fail, we share and learn from it. If we succeed...

Celebrate wins

What we’re building takes a lot of hard work. So when good things happen, celebrate with your team. Lift up your teammates’ successes. We’re making a habit of celebrating wins — and stacking them up.

Decide with confidence

Trust each other and the team we’re building. We trust your expertise, your processes, and your work. Communicate the context, then make decisions with efficiency and confidence.

Practice radical candor

Care personally, challenge directly. Get to know your teammates — what motivates them, what they love, their work styles, and their goals. But don’t be afraid to challenge them directly.

Have fun

In this we believe above all else...