We are bookending your week, every week with a couple of podcast episodes that we hope can provide insights on how to be a better marketer, sales pro, or operator in your B2B company.
In case that you missed it, we dropped an episode with Margaret Kelsey, Sr. Director of Marketing at OpenView last Friday on content facilitation. We discussed the process for making content facilitation happen at your company and why we think it’s important. We also cover building your personal brand in B2B marketing and why it’s not all about being the loudest person across social media.
Today’s episode is a conversation with Jonathan where we are continuing to hit the drumbeat of content facilitation. I wanted to keep the momentum around this topic going because it’s how we are doing marketing at The Juice and thought it would be good to spend more time on this topic for anyone following along.
Here are some of the topics that we cover in this episode:
We hope that this conversation is helpful for marketers who are focused on growth initiatives and spend a majority of their time experimenting.
If you enjoy what we are doing we’d love for you to do a couple things:
Hope you enjoy this episode and have a great start to your week 💯.