Podcast Episode

Modern Day Marketer: Traits of a Successful Community in B2B with Joel Primack  

Brett McGrath

Jun 7, 2022

Modern Day Marketer: Traits of a Successful Community in B2B with Joel Primack  

We are bookending your week, every week with a couple of podcast episodes that we hope can provide insights on how to be a better marketer, sales pro, or operator in your B2B company.

Earlier this week we dropped an episode on how we think about board meetings at The Juice. 

After a recent board meeting, Jonathan sorts through feedback from stakeholders and explains how he plans and organizes for these important meetings. 

The primary takeaway from this one is that receiving, filtering, and incorporating feedback is a primary responsibility of the CEO. It’s not always easy, but great leaders have an ability to make their team feel heard and clearly community priorities.🧃

These Friday conversations always educate me on a topic that I am exploring and I always view them as an opportunity to meet another marketer in B2B who is making it happen. This week is no exception.


I’m joined by Joel Primack who is the definition of a community-driven marketer. He’s even built his personal brand around community. He hosts the Community Led Growth Podcast for Charla and works in a community role for Lattice. He shares a lot of really great personal experience and stories of other successful B2B communities in this conversation. 

In this episode we cover: 

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