We are bookending your week, every week with a couple of podcast episodes that we hope can provide insights on how to be a better marketer, sales pro, or operator in your B2B company.
It’s been a fun week for us at The Juice. If you missed the news we rebranded the 3C Podcast to become Modern Day Marketer. We are excited about the opportunity to dedicate a show to exploring the Modern Day Marketer and sharing everything that we are learning along the way.
I reach out to guests who I want to learn from. I’ve been a fan of Camille Trent at Dooly and the content that she creates over the past year. Are you a Modern Day Marketer looking to tie your content to revenue? You have to check out Content Logistics. She explores this topic with some incredible guests.
I’ve had this conversation in the can since before the holiday and am excited to share it with you because it’s about a topic that is near and dear to my heart. Camille is a great writer, communicator, and internal marketer. On this week’s episode she discusses the power of internal marketing and how your people can be your strongest distribution channel.
In this episode we cover:
- Copywriting: The power of persuasion and why your words matter more now
- Avenues of distribution: How to think about where your content is going after you publish
- Investing in community: The marriage between content and community and the opportunity
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